Champagne Fleur de Miraval Exclusively Rosé ER1

The Jolie-Pitt and Perrin families, who made Miraval a global success story, are proud to announce their bold new project:
FLEUR DE MIRAVAL, the only Champagne House exclusively dedicated to Rosé Champagne.

Brad Pitt has fully committed himself to the creation of this Champagne House, which is not just another new "celebrity Champagne," but an authentic project by winemakers who bring their expertise, skills, and passion.

The idea for FLEUR DE MIRAVAL Exclusivement Rosé ER1 arose from the union of the two families who already revolutionized the wine world with the introduction of Miraval Côtes de Provence Rosé in 2012, and a third family with roots in Champagne for six generations: the Péters family. Rodolphe Péters cultivates the 50-hectare estate, 40 of which are Grand Cru vineyards mainly around Le Mesnil-sur-Oger on the Côte des Blancs. Rodolphe Péters Champagnes are sold in around 70 countries. Rodolphe has long been a fan of the wines of Château de Beaucastel and is close to the Perrin family.

"This project is first and foremost an artistic endeavor, because the creation of fine wines is a form of artistic creation," explains the Famille Perrin. "We have known Rodolphe Péters for many, many years and, like him, we have a passion for the great wines of the world. And yet, every time we tasted vintage rosé Champagne, we came to the same conclusion: We love the aromas that these great Champagnes develop with age, especially when they have high Chardonnay content. But unfortunately, heavy red wine aromas are often also found, which creates a conflict between harmony and grace. That's why we wanted to create a different kind of rosé Champagne, combining ripe Chardonnay grapes with young Pinot Noir grapes."

This blend of Chardonnay grapes of different ages makes up to 75% of the final blend of FLEUR DE MIRAVAL. The remaining 25% comes from young Pinot Noir grapes, which gives the Champagne its subtle, pink color. Its lively notes of red currant and red raspberry support the delicate minerality, salinity, and iodized expression of the Chardonnay grapes. The wine then ages on its lees in the dark cellars of Le Mesnil-sur-Oger for three years.

Since Champagne is particularly sensitive to ultraviolet rays and sunlight, which can easily damage the wine, each Fleur de Miraval bottle is lacquered so that the wine never sees the light – until the day the bottle is opened.

"Fleur de Miraval Rosé is the culmination of five years of work, research, and tasting under the strictest secrecy," adds Rodolphe Péters. "It is also a very exclusive Champagne, as only 20,000 bottles were produced for this first edition."